A full campaign and brand identity for the 2028 Olympics, if it were to be held in Belfast, Ireland. This is a first-half semester project from my branding course while studying abroad in Cork, Ireland, in the fall of 2024. The theme of my work is about the maritime and rich industrialization history of the city. Work includes identity logo, banners, social media content, medal design, and event day materials.
For a full brand identity overview and process of work, please see below.
